DKNY pureDKNY Rose Eau de Parfum 50ml. The pureDKNY sustainability story unfolds with the classic Turkish rose. The rich soil, rain and sunshine of the Isparta valley give way to the perfect rose. As with its predecessors, A Drop of Vanilla and A Drop of Verbena, A Drop of Rose evolved in a non-traditional way: the ingredient comes first. It begins in Turkey`s Isparta valley in the Anatolian flower fields, where the delicate pink blossoms of rose damascene variety are harvested early each summer. It follows a generations-old process that`s virtually unaffected by modern technology: Each flower is hand-picked, one by one in the cool, pre-dawn hours. By season`s end, 2500 tons of petals have been bagged, weighed, and transported by truck to the distillery where they are gently rolled and processed through 26 stills. The end product is essential oil of rose, a potent raw material that`s later incorporated into the fragrance.

• Spray applicator
• Eau de parfum